
UrgeTV
UrgeTV is a new type of music television channel that uses a social networking website to determine what music is played. Users create a profile and then proceed to make playlists of their favorite music videos. Content editors then select certain playlists to run during the course of the day. UrgeTV was never launched.
The Studio created dynamic motion graphics and interstitials that would be used all throughout the channel. The motion graphics were used to display network branding, show titles, playlist intros, and viewers live comments via text and chat.
Project Team
- Client: MTV
- Creative Agency: 2×4
- Project Management: Potion Design
- Flash Developer: Michael Mahn
- Flash Development: The Studio for Interactive Media
- Flash Developer: Greg Schomburg